PPC Eye Tracking Tip

January 15th, 2007 by imnotadoctor

ShoeMoney has a great tip on how to improve CTR on your PPC ads. He calls it “arrow like >”. See the improved graphic below.

(O yea I rock with Paint!)

adwords_CTR

By placing keywords in this formation he “increased clicks by about 25% in ANY SPOT”. Now that is a lot! I am now testing this out with one of my clients to see if this will actually work.

Well happy Monday Folks. Don’t worry Friday is almost here!

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Posted in PPC

2 Responses

  1. SearchAnyway PPC - Online Search Marketing Guide for Webmasters

    January 29th, 2007 at 4:42 pm

    Tip - Increase Your CTR

    It seems that aesthetics have a great deal to do even with PPC text-based ads. Shoemoney has an interesting tip that he has used to improve his click through rate.

  2. fumi

    March 3rd, 2007 at 8:52 am

    inner resting.

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